Magazine of art press and reviews from London
David Franchi – Wednesday, 29th October 2014.
Following great consent for the first two editions, Frieze Masters 2014 has seen an ambitious global reach, together with a significant representation of galleries from the UK and US. Togehter with twin exibition Frieze Art London, the two fairs are the focal point of a season of significant exhibitions and art-related activities across London.
For Frieze Masters was another year of extensive approval and positive sales. Dedicated to art from ancient to modern, Frieze Masters benefits from a contemporary, elegant environment where ancient and modern art can be shown side by side. Coinciding with and within walking distance of Frieze Art London, together the two fairs encourage a crossover between audiences of contemporary and historical art.
Frieze Masters was a carefully selected presentation of 127 of the world’s leading galleries. Frieze Masters 2014 saw 37,000 visitors over the six days of its opening, demonstrating the event’s popularity.
Frieze Masters Talks 2014 featured conversations between celebrated contemporary artists and the curators of historical museums from around the world, as part of Frieze Masters. Supported by Gucci, new Associate Sponsor of the fair and sponsor of the Talks this year, the programme also introduces a discussion, ‘Collecting Beyond Contemporary’.
Frieze Masters 2014 was designed by New York-based Selldorf Architects and was sponsored by Deutsche Bank for the third consecutive year.
Together Frieze Masters and Frieze Art London signed the landmark for top rank exhibitions and art-related activities across London. For the second year the Frieze Sculpture Park included works from both Frieze London and Frieze Masters. Selected for the third year running by Clare Lilley, Director of Programme at Yorkshire Sculpture Park, UK, this year the Sculpture Park displayed significant modern works alongside some of the newest sculptural practice. With free public access, Frieze Sculpture Park gives visitors to The Regent’s Park an unusual occasion to see an important selection of public art in the open air.
Frieze Masters fair took place from 15th until 19th October 2014 on Gloucester Green, Regent’s Park, London.