Magazine of art press and reviews from London
David Franchi – Saturday, 3rd October 2015.
START art fair closed with very positive figures, at the Saatchi Gallery, London.
At its second edition at the Saatchi Gallery in London, START art fair had outstanding presentation from galleries, improved audience numbers and really confirmatory critic comments. Acclaimed were the projects of non-commercial exhibitions. START art fair will take place again in London at the Saatchi Gallery in 2016.
Coming from all around the world, galleries were happy with the response of collectors, of the press and of the audience. START offers a high profile platform for emerging artists and new art scenes from around the world. It intends to help collectors, curators, and the public to come across new artistic talent.
With undisputed acclaim, START Projects presented non-commercial exhibitions by teamLab, Chim↑Pom and Prudential Eye Zone, and featured contemporary Singaporean artists.
The installation of teamLab, “Flutter of Butterflies beyond Borders”, was above all very involving and catching, combining art and new technologies. It was an interactive immersive work with butterflies projected all around on a grey based carpet covering the whole of the room. While touching the butterflies hardly, they will disappear or otherwise will transform in flowers and then explode in a million colours creating evocative effects. It received a great positive response, both from critics and the press. Therefore, it was extended until the 17th September – with START and the Saatchi Gallery offering free of admission.
Alongside the art fair, START also presented other three high quality curatorial projects. At their first solo exhibition in London were Chim↑Pom, winners of the 2015 Prudential Eye Awards. The Japanese collective create work socially and politically engaged. They have recently exhibited at P.S.1 (New York). The second project was a selection of works from ‘Prudential Singapore Eye’, exploring the best pioneering contemporary art being made in Singapore. The third curatorial project, ‘This Is Tomorrow’, included galleries from around the world proposing ten solo exhibitions of artists who symbolise the next generation of international artists or work regarding the matter of current globalised landscape.
Many galleries reported robust sales of artists new to London’s collectors. The inaugural START Museum Acquisition Prize was awarded to Roman Road (London) with the New Art Gallery Walsall acquiring works by Aida Silvestri.
Niru Ratnam, Director of START said: “I’m delighted with the second edition of START and the response of collectors and critics. The gallerist presentations combined with START Projects has made for a unique platform and we all look forward to taking this onto the next level for the third edition which will take place from 22 to 25 September 2016.”
With 47 galleries from 25 cities, START presented an overview of the contemporary art from art scenes around the globe, reflecting the diversity of today’s art world.
The participating galleries were: A.I. (London), Alludo Room Gallery (Jochberg), Alma Gallery (Riga), Arcadia Missa (London), art ON Istanbul (Istanbul), Art Twenty One (Lagos), ARTCO (Cologne), atelier aki (Seoul), ATELIER ALEN (Munich), Baik Art (Los Angeles), CARTER presents (London), CES Gallery (Los Angeles), Christine Park Gallery (London), CUC Gallery (Hanoi), Dastan’s Basement (Tehran), Denny Gallery (New York), dvorak sec contemporary (Prague), Erdmann Contemporary (Cape Town), Faur Zsófi Gallery (Budapest), Fiumano Projects (London), Galeri Chandan (Kuala Lumpur), Galerie Huit (Hong Kong), GALLERY BASTEJS (Riga), Gallery Elena Shchukina (London), Gallery MOMO (Cape Town), Gallery SoSo (Seoul), Hafez Gallery (Jeddah), Hempel Galleries (Colombo), Julian Page (London), Kálmán Makláry Fine Arts Gallery (Budapest), Kristin Hjellegjerde Gallery (London), l’étrangère (London), L153 Art Company (Seoul), mc2gallery (Milan), +MAS Arte Contemporáneo (Bogota), Montoro12 Contemporary Art (Rome), Ncontemporary (London), Osage Gallery (Hong Kong), Project ArtBeat (Tbilisi), Roman Road (London), Sin Sin Fine Art (Hong Kong), Skipwiths (London), SODA Gallery (Bratislava), Studio Pivot (Rome), Triumph Art Space (Beijing), Union Gallery (London), and VILTIN (Budapest).
START art fair was at the Saatchi Gallery, Chelsea, London, from 10th until 13th September 2015.